Patient-Centered Engagement World Congress 2026 Americas

• Head of Patient Engagement
• Patient Services
• Engagement Strategy
• R&D Patient Engagement
• Medical Affairs
• Regulatory Affairs and Policy
• Patient Support and Patient Engagement
• RWE, and Data Management
• Quality and Compliance
• Clinical Development
• Programme Management
• Supply Chain Management
• Patient Access
• Clinical Research
• Global Head, Digital Accelerator
• Patient Engagement & Portfolio Strategy
• Patient Support Strategy & Insights
• Patient Experience

• Medical Affairs, Global Patient Advocacy & Alliances
• Government Policy and Advocacy
• Digital Patient Experience Lead
• Clinical Operations
• Clinical Insights and Experience
• Head of Strategy, Access Services
• Vice President, Site Collaborations and Patient Centricity
• Head of Neuroscience
• And much more…

Co-Designing Engagement with Patients

9:10 am – Opening Executive & Patient Leadership Panel: From Strategy to Partnership: Aligning Patients, Providers, Payers & Pharma Around Engagement

• Moving beyond patients as passive recipients to active collaborators.
• Establishing mutual responsibility for clinical and engagement outcomes. Building foundational trust to support all engagement efforts.
• Designing organizational systems around the actual needs and experiences of patients.

Moderator:

Panellist:

9:55 am – Opening Keynote: Co-Creating Engagement Strategies with Patients, Advocacy Groups & Industry

• Designing patient advisory councils across pharma and health systems
• Ethical frameworks for patient collaboration
• Implementing strategies to move beyond tokenism in patient engagement.
• Establishing methods to measure the tangible impact of patient co-creation

10:20 am – Keynote: Shared Decision-Making as a Core Engagement Strategy.

• Streamlining how information is exchanged between providers and patients.
• Developing tools that match patient health literacy levels to improve understanding.
• Moving beyond compliance to ensure patients truly understand their care options.
• Establishing metrics to evaluate the effectiveness and impact of the decision-making process.

• Strategies for collaborative experience design.
• Ensuring digital platforms meet diverse patient needs.
• Establishing metrics to evaluate collaborative success.
• Governance frameworks for sustained partnership

12:00 am – Technology Spotlight: AI & Personalization Through a Patient Trust Lens

• Ensuring all tailored experiences are built upon explicit patient consent.
• Implementing rigorous protocols to identify and address algorithmic bias.
• Providing clear, accessible insights into how data is utilized.
• Maintaining essential human oversight in all AI-driven decision-making processes.

12:30 pm – Outcomes Spotlight: Measuring What Matters: Turning Patient-Reported Outcomes into Executive Insight

• Seamless integration of PROs into executive engagement dashboards
• Establishing clear links between quality-of-life metrics and value-based performance.
• Capturing real-world patient experience
• Translating patient insights into clinical and commercial strategy
• Standardization of metrics across all internal systems to ensure data consistency.

• Transparency in treatment options and evidence
• Addressing misinformation in healthcare and medicines
• Ethical patient communication strategies
• Rebuilding confidence in healthcare institutions
• Developing strategies to manage and correct inaccurate information proactively.

2:25 pm – Closing the Digital Divide Through Inclusive Innovation to Ensure Broad and Equitable Impact

• Developing flexible frameworks that integrate both digital and physical touchpoints to reach a broader audience.
• Implementing accessible messaging and outreach tools for individuals with limited technical proficiency or high-speed connectivity.
• Identifying and addressing the specific geographic and socioeconomic barriers that hinder participation in these regions.
• Evaluating the hardware and infrastructure requirements necessary to support sustainable digital inclusion.

2:50 pm – Care navigation solutions specifically designed to reduce the emotional and financial burden on patients

• Reducing administrative friction to ensure faster access to necessary treatments.
• Providing immediate clarity on coverage to allow for more informed decision-making.
• Guidance to navigate the complexities of specialized medical needs.
• Integration of financial support resources to help patients manage out-of-pocket costs effectively.

 
3:15 pm – Designing Governance Models that Elevate Patient Leadership

• Including patients at the board and steering committee levels.
• Establishing clear channels for continuous communication.
• Implementing systems to ensure organizational responsibility.
• Sharing engagement outcomes to maintain transparency.

 
3:40 pm – AFTERNOON NETWORKING REFRESHMENTS
4:25 pm – Workforce Empathy & Cultural Competence Training Program Designed to Enhance Patient Experience and Provider Effectiveness

• Developing the necessary skills for empathetic and effective interactions within the healthcare workforce.
• Implementing core principles to ensure care delivery is sensitive to the history and needs of all patients.
• Strengthening the ability of staff to engage respectfully and effectively across diverse cultural backgrounds.
• Strategies for aligning organizational incentives directly with patient experience outcomes.

4:50 pm – Linking Patient Engagement to Quality & Value-Based Outcomes

• Enhancing patient participation to drive better health outcomes.
• Ensuring engagement strategies directly support performance metrics.
• Incorporating direct patient feedback into clinical workflows.
• Utilizing data visualizations that accurately reflect the lived experience of patients.

5:15 pm – Closing Executive & Patient Leadership Panel: Are We Truly Patient-Centered — or System-Centered?

• Identifying the systemic hurdles that prevent genuine collaboration between industry, healthcare providers, and patients.
• A critical look at current institutional gaps in patient engagement.
• Discussing how organizations can remain answerable to the populations they serve.
• Establishing clear benchmarks for what meaningful, patient-focused outcomes look like.

6:00 pm – CHAIRPERSON’S CLOSING REMARKS

Equity, Access & Sustainable Outcomes

9:10 am – Opening Executive & Patient Leadership Panel: Equity in Action: Ensuring Engagement Improves Outcomes for All Patients

• Developing targeted strategies to ensure all patient populations are empowered to engage with their care plans consistently.
• Incorporating non-clinical factors into engagement models to provide more holistic and effective support.
• Building and sustaining collaborative relationships with local organizations to bridge the gap between industry, healthcare providers, and the communities they serve.
• Establishing robust metrics to track progress and ensure that improvements in patient engagement lead to equitable health outcomes across all demographics.

Moderator:

Panelists:

9:55 am – Keynote: Designing Engagement Strategies for Underserved Communities

• Facilitating collaborative planning with community members.
• Leveraging local leadership and trusted networks.
• Ensuring communication strategies are culturally relevant.
• Implementing metrics to track and evaluate equitable impact.

10:20 am – Keynote: Integration of Social Determinants of Health (SDOH) into Digital Engagement Platforms.

• Implementing seamless screening processes directly into digital touchpoints to identify specific patient needs.
• Developing robust pathways to connect individuals with the appropriate community resources and support services.
• Facilitating the exchange of information between healthcare providers and social service organizations to ensure a holistic approach to care.
• Establishing clear frameworks to ensure that all data collaboration remains secure, transparent, and compliant with privacy standards.

10:45 am – MORNING NETWORKING BREAK
11:30 am – Innovation Spotlight: Expanding Reach Without Exclusion: A scalable hybrid Engagement Model that Ensures Accessibility for All Participants

• Low-bandwidth engagement strategies to support users with limited internet connectivity.
• Multilingual platforms to ensure linguistic inclusivity across diverse regions.
• Rural outreach solutions that are designed to connect with underserved and remote populations.
• Community partnership integration to leverage local expertise and build sustainable engagement.

12:00 am – Solution Spotlight: Simplifying the Care Journey: Digital Navigation Platforms that Reduce Emotional & Financial Burden.

• Ensuring transparency for both providers and patients at the point of care.
• Streamlining workflows to reduce administrative delays.
• Enhancing the management of complex treatment plans.
• Connecting patients with the necessary resources to mitigate rising costs.

12:30 pm – Partnership Spotlight: Adherence & Whole-Person Support in Complex Conditions Through Engagement

• Exploring how integrated care models can significantly improve patient results.
• Strategies to influence positive health behaviors.
• Leveraging technology while maintaining a human-centered approach to care.
• Addressing psychological well-being as a fundamental component of managing complex conditions.
• Building sustainable frameworks for long-term patient engagement.

1:00 pm – NETWORKING LUNCH
2:00 pm – Mental Health and Emotional Well-being in Engagement Design to streamline healthcare delivery

• Streamlining processes to reduce patient and caregiver stress during the navigation journey.
• Creating seamless touchpoints for mental health resources within broader engagement strategies.
• Developing messaging frameworks that promote inclusivity and encourage open dialogue.
• Implementing holistic models that account for both physical and emotional health outcomes.

2:25 pm – Simplifying Access Across the Care Continuum

• Developing flexible frameworks that integrate both digital and physical touchpoints to reach a broader audience.
• Implementing accessible messaging and outreach tools for individuals with limited technical proficiency or high- speed connectivity.
• Identifying and addressing the specific geographic and socioeconomic barriers that hinder participation in these regions.
• Evaluating the hardware and infrastructure requirements necessary to support sustainable digital inclusion.

2:50 pm – Critical Importance of Linking Patient Engagement to Real-World Outcomes

• Establishing direct links between patient engagement and clinical or quality results.
• Leveraging insights gained from patient experiences to inform our strategies.
• Evaluating the long-term effectiveness of treatments.
• Providing clear evidence of value to healthcare systems and payers.

• Establishing shared goals to ensure all parties are working toward the same objectives.
• Fostering collaboration between healthcare systems, industry partners, and advocacy groups.
• Identifying successful engagement strategies and implementing them on a national level.
• Developing consistent benchmarks for patient engagement across the industry.

4:30 pm – Closing Executive & Patient Leadership Panel: From Engagement to Empowered Partnership: The Future of Patient-Centered Healthcare

• Defining what a meaningful patient partnership looks like in practice.
• Aligning incentives across diverse healthcare stakeholders.
• Strategies for scaling successful engagement models on a national level.
• Proven methods for building a healthcare system that patients can fully trust.

5:15 pm – CHAIRPERSON’S CLOSING REMARKS